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Recent Ponderings

Why do Google algorithm changes matter?

[fa icon="calendar'] Oct 6, 2016 2:37:49 PM / by Travis Sloneker posted in Inbound Marketing, Growth driven design

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The Google algorithms are computer processes and formulas that look through thousands, if not millions, of webpages for a typical search and find the most helpful information for the user. Today’s Google algorithms rely on more than 200 unique signals or “clues” that make it possible to guess what the user might be searching for. These signals come in a wide variety, such as the terms on a website, the freshness of content, a user’s specific region and PageRank.

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